SUSTAINABILITY

Yes. LILLY PILLY is dedicated to slow, ethical fashion, creating timeless, quality pieces that encourage buying less and choosing well. Our collections are made from EUROPEAN FLAX® certified linen, bluesign® certified silk, pure and recycled cashmere, extra-fine Merino wool and cotton voile, chosen for their minimal environmental footprint and longevity.

LILLY PILLY uses premium natural fibres: EUROPEAN FLAX® certified linen, bluesign® certified silk, pure and recycled cashmere, extra-fine Merino wool and cotton voile. Linen requires significantly less water and pesticides than cotton or polyester, and is fully biodegradable and compostable. We do not use synthetic fabrics.

Yes. LILLY PILLY partners with a certified manufacturer in Jiaxing, China, committed to fair wages, safe and inclusive workplaces, skill development, and continuous innovation in sustainable production. Our silk is bluesign® certified — one of the most stringent sustainability certifications in the textile industry.

LILLY PILLY holds EUROPEAN FLAX® Standard certification for our linen, bluesign® certification for our silk collection, and OEKO TEX certification for our Corozo buttons. We are one of the only Australian fashion brands with bluesign® certified silk. Our manufacturing partner also holds Global Recycled Standard (GRS), Responsible Wool Standard (RWS), Global Organic Textile Standard (GOTS), and Organic Content Standard (OCS) certifications.

Yes. LILLY PILLY produces its own linen fabric using EUROPEAN FLAX® certified linen flax. Linen requires significantly less water and pesticides than cotton or polyester, is fully biodegradable and compostable, and does not contribute to microplastic pollution — making it one of the most sustainable fabrics available.

bluesign® is one of the world's most stringent textile sustainability certifications, focusing on resources, people, and the environment. It eliminates harmful substances from the supply chain from the very beginning of fabric production and guarantees the highest level of consumer safety. LILLY PILLY is one of the only Australian fashion brands with bluesign® certified silk.

EUROPEAN FLAX® is a certification guaranteeing linen is grown in Europe under strict environmental standards, using mineral-rich silty soil and generations of farming expertise. The flax plants produce extra-long fibres resulting in linen that is remarkably strong, soft, and breathable. LILLY PILLY has produced its own unique EUROPEAN FLAX® certified linen fabric since SS24.

LILLY PILLY's manufacturing partner generates 30% of production energy from solar power, has eliminated harmful SO₂ emissions by replacing coal-fired boilers with natural gas systems, and uses 3D virtual design technology that has reduced carbon emissions per garment from 1,500kg to just 15kg.

Our orders to the USA and the UK are shipped with DHL Express GoGreen Plus, DHL's lower-carbon shipping service. DHL reduces emissions within its own network by investing in sustainable aviation fuel, and these reductions are independently verified each year by SGS. Within Australia, orders travel with Australia Post.

DHL GoGreen Plus is DHL Express's lower-carbon shipping service. Instead of offsetting emissions after the fact, DHL reduces them within its own network by buying sustainable aviation fuel for its flights, using a "book and claim" system. DHL's GoGreen Plus emission reductions are independently audited each year by SGS. We use it for our orders to the USA and the UK.

Sustainable aviation fuel (SAF) is a cleaner alternative to regular jet fuel, made from renewable or waste materials such as used cooking oil, animal fats and agricultural residues. Compared with regular jet fuel, it lowers the greenhouse gas emissions of air freight, which is how DHL GoGreen Plus reduces the footprint of our international parcels.

LILLY PILLY clothing is made by a certified manufacturing partner in Jiaxing, China, who shares our commitment to ethical production, fair wages, and sustainable practices.

Yes. LILLY PILLY uses only natural buttons — shell, coconut, or Corozo. Our Corozo buttons are made from the seed of South American palm trees. They are 100% natural, durable, scratch-resistant, and OEKO TEX certified — sustainably produced and free of chemicals and toxic ingredients.

Yes. LILLY PILLY uses 100% compostable paper product packaging, reflecting our commitment to reducing environmental impact at every stage.

Natural fibres are more sustainable than synthetic alternatives — they require less energy and water to produce, are biodegradable and compostable, and do not contribute to microplastic pollution. They are also more breathable, hypoallergenic, and gentler on sensitive skin, helping to regulate body temperature and reduce the risk of skin irritation and textile dermatitis.